Treacle Events were tasked with Event Managing a fun and engaging Roadshow to promote Symingtons Oat Burst (Instant Porridge) to morning Commuters in 5 key Cities throughout the UK.

We looked after everything from concept, logistics, staffing, data capture to end of tour reports and the activity was a huge success, gaining us this very flattering quote from their lovely Brand Manager Vicky:

“Treacle were absolutely fantastic, from the word go we knew we were in safe hands and were confident they were on top of everything. Nikki is one of the loveliest, most thorough, enthusiastic, helpful and efficient people I’ve ever worked with. Her team were equally fabulous and we had a great sampling campaign with them that reached thousands of consumers across the UK’s 5 biggest cities. The team were able to get across key product messages effectively despite only having a few seconds contact with each customer… and they did it with style and a smile.” Vicky Smith, Brand Manager at Symingtons.